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Customers now have more power than ever before. The digital democratisation of society allows disruptive firms to reshape market segments. These empowered consumers require products and services https://diglots.net/ that work for him or her, and boardrooms must be qualified to accommodate this kind of reality. Based on the Director Institute, marketing demands from forthcoming board individuals increased by 60%! So , what is the solution to the problem? The answer is marketing. By creating far better campaigns, advertising executives can easily demonstrate the cost of their do the job to the plank.